Link Building Tips Critical for Success
At its simplest the more links to a website the higher a site will appear in the Google results. There is more to the topic but as a starting point this is the best way to view the subject.
Discovering links to your own business is not especially difficult – it is one of the options available from the Google Search Console.
Knowing where your competitors get links from is a greater challenge, but one which Website-Doctor.com can help you with.
Why Does This Matter?
If you are No. 1 in Google your phone will be ringing much more often than if you are on the 5th page.
Background To Link Building
The links which Google approves of most are the ones created by people who have bought / interacted with your service and have been delighted and have wanted to share that good news with others.
Maybe they are restoring a car, and you have taken their old steering mechanism and made it like new. They are delighted and want to share that fact.
Links which have been bought whilst this might work in boosting your visibility in Google, go counter to the spirit of what Google is trying to do, which is measure genuine popularity of a site, by the number of links to it.
Links are simply verbal referrals in another format
If we have received:-
- Good service
- A product has met our needs
- We want to share an experience
Most people are happy to share that knowledge. A link is a way of translating that in to something which people can click on to follow to the source.
Older Websites Have More Links…
If you dwell on that thought it is pretty obvious. If a site has only been around a few weeks it is hard for anyone to create links to it. If it is 10-years old then many people will have had chance to discover your service.
Clearly to generate links one has to give a good service, and have a service people are going to be happy to recommend.
With an active programme you can encourage people to link to you. Perhaps you could have a blog and highlight complimentary services to yours. Most small businesses have very few backlinks if you generated 10 in a year that would almost certainly be 10 more than your competitors.
Learn Where Your Competitors Backlinks Come From… I Can Supply The Answer
Website-Doctor.com solutions will stand the test of time.
With many years of experience, I have seen what works and examples of bad practice which will come back to haunt the unsuspecting owners.
For an honest approach which will keep you in good stead year in year out, please get in touch telephone 0121 458 2665.