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Google Adwords TrainingGoogle Adwords Training
20 Point Action Plan

  1. Discussion of the "big objectives"
  2. Competitor activity in this sector
  3. Competitor review
  4. Review of your website
  5. Setting up campaigns
  6. Creating adverts
  7. Keywords Matching
    • Broad
    • Phrase
    • Exact
  8. Negative keywords
  9. Bidding strategy
  10. Quality Score and your website
  11. Click Through Rate - CTR
  12. How to add more keywords based upon success
  13. Building your negative keywords strategy
  14. Making the most of your budget
  15. Reporting
  16. Discovering additional keywords
  17. Content network bidding
  18. Geographical targeting strategy
  19. Google Analytics
  20. Website optimisation - can help boost organic traffic as well as pay per click - points to consider.

Website-Doctor will help you make a success of your campaigns...

Google Adwords is the most powerful marketing tool available to companies with less than 100 employees. Google Adwords enables you to compete against companies with thousands of employees and millions to spend on marketing. It is your chance to put your name in front of buyers when they are researching a product or service.

But it can become complicated because it allows the possibility to create huge amounts of data which can cause confusion.

The Website-Doctor approach to use an analogy of plate spinning, we enable you to get one plate spinning and then move out from there.

Clear precise instructions and working with you to get one campaign working successfully before launching more campaigns.

Bespoke Google Adwords Training for You and Your Company

Everyone wants to know the secret of success - Google Adwords reveals those secrets. By their very nature Google Adwords secrets need to remain secret. Hence the Website-Doctor approach is to provide bespoke training tailored to your company and your needs.

Think of chess, it is your job to "our smart" your competitors, what is right for you will be different for someone else.

Get down the Google Adwords Learning Curve Fast!

The Website-Doctor approach enables you to get down the learning curve fast. I shall never forget the phone call from a business owner in Chester who had spent £1800 on Google Adwords and achieved no sales. He provided his Google Adwords access details and I reviewed his activity - I was astonished that he had been spending £26 per click to get visitors to his website which to be frank it was not ready for visitors at 26 pence per click let alone £26.00!

Get Started with Google Adwords Training

To get started on your Google Adwords training please contact Website-Doctor.com Tel: 0121 458 2665 outside office hours please use the form below.

Google Adwords
Case Study

A local Redditch manufacturing company whilst happy with their organic results agreed to give Google Adwords a go. Within minutes of the campaign launching they were getting more visitors to their website. Traffic leapt from one or two visitors per day to 20 to 40 visitors per day. In the first month they gained 6 new customers.

The impressive increase in traffic to the site was for a very moderate cost per day.

When considering Google Adwords have this thought in mind.

Potential customers only see your adverts when they are looking for the service or product you are offering.

Typically when one is cold calling buyers one nearly falls off the chair when someone says, "yes we need a new supplier when can you come and see me?"

With Google Adwords the buyer is looking for you!

To employ a desk bound telesales person could cost £100 per day £500 per week £25,000 per year, once you have taken in to account all the costs of employing someone.

With a daily budget of say £10 per day you could get between 10 and 50 visitors each day to your website, who are looking for your product or service.

If you only have to reply to warm enquiries - you probably do not need the telesales person, so one could easily argue that a Google Adwords campaign could save you £90 per day and achieve as much as a telesales person and possibly more.

Contact Website-Doctor Today.

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07980 656 787
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