Benefits of a video on your website
- Modern image
- Promotes confidence and trust
- Explains your proposition
- Focus on competitive strengths
- Help achieve your sales targets
- Complements other marketing activity
But do not overlook
- Not easily indexed
- Text remains critical for success in search engines
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Are you considering video on your website?
It is only a few years ago that the idea of a video on your website would have seemed something from the world of science fiction, but with the accelerating speed of the internet, digital video recording, editing and compression this is within the reach of many businesses.
Oak Tree Farm Hotel proprietor Lisa, was keen to differentiate her accommodation from the masses of banal, cramped rooms offered by lesser establishments.
The video helps demonstrate that the hotel rooms are both generously proportioned and individually designed, and of course the tranquil location.
The Website-Doctor service in this instance encompassed:-
- Preparing the storyboard
- Writing the narration
- Shooting the video
- Production of graphics
- Selection of background music
- Updating the website to accommodate the additional pages
- Uploading to the internet
Summarising - just as we have all come to expect coloured graphics, and pictures, in addition to text - it is highly likely that for many businesses a video to help demonstrate their product offering will become the norm.
For a fast, friendly service, please do not hesitate to enquire further.
Opportunities to use a video
Whilst a video on your website might not suit all businesses - it does provide a fantastic opportunity for those with a great product, to get that point across.
- Accommodation - is an obvious example
- If you are involved with weddings / civil partnerships for example a florist could use a video to great effect
- A housing development / shopping environment - encourage people to come along
- A charity promoting the benefits of the service being offered
- Manufacturing - much cheaper than arranging a factory visit or sending someone abroad - or even within the UK
When you contrast the cost of producing a brochure - printing - distribution etc. with that of producing a video - this may well be a great opportunity to save money and get your point across.
Many products such as software can be complex to explain but a video might be the perfect way to demonstrate how easy your product is to use and the great benefits it can bring.
Getting started could not be easier simply pick up the phone and telephone 0121 458 2665 or use our contact form.
Contact Website-Doctor Today.